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Several notable features of market competition in twenty-first Century: such as "the information age brings" communication channels "explosion"; the development of globalization has brought a lot of new competitors; manufacturing industry developed product brought about by imitation, plagiarism dramatically increased (in general, any new product best will be copied or imitated within a year speed; speed) market competition brought about by the industry leading brands pressing pressure. in the new century, how to guide customers to the enterprise products and brands with competitors to distinguish, to provide customers with a more efficient and effective product information transmission system, and so on, are forcing companies (especially local enterprises) in the brand operation, to the best of their brains consider how to create a new marketing and new financing or new ex jordan 3 katrina 2018 pansion mode. Or, which enterprise marketing technology, brand operation more reasonable, who will be successful. on the twenty-first Century brand operation, also showed the following 5 trends. first, brand "new monopoly era" approach increased consumer access to information channels (such as the Internet can get more and better information), and increasing market competition, although the main brand influence and attractiveness of the traditional still exist, however, with the follow-up and other brand new (including many individual small brands). Continue to emerge, the market share of the segmentation is more and more fine, the main brand of the market, a sense of crisis. 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Once the red crown failed, this "dissatisfaction" has come to naught psychological will make the regular season the king is even more tragic. in short, NBA only two kinds of honors, one is the other honor, a class is the total champion. In May 2012, the first win of LeBron in obtaining the third person respect MVP trophy said: "if you can, I'd rather with the three MVP to change a championship ring." A month later, he beat Durant, a dream come true. Durant, perhaps since after 2012 team into the finals, the world of his expectation value is far beyond the scope of personal honor, in addition to winning, everything is dull such as water. Scoring the king? Already insipid; MVP? Sometimes in life will have to be. this is doomed to mark on the world star treatment, when he got 30 points such as cut melon vegetable, people will hope he was quasi three pairs; when he led the team swept the Union and take off the symbol of the best player in the MVP when, people will urge him as soon as possible to win to dominance. Durant Hengkong born to the offensive player defined categories. Prior to this, there has never been height of up to 210 meters, dribble so skillfully, shooting touch so soft attacking players, "death" is undoubtedly of Durant best interpretation (though he himself doesn't likes). but the regular season MVP never is the pass of the championship, great such as Barkley, Malone, Iverson and NASH are tragic life without a trophy MVP, Nash never even among the NBA finals. ADU is like Michael Jordan, Shaquille O'Neal and Tim Duncan, Kobe Bryant, LeBron master, or life dies joined the ranks of Barkley, Malone, is still unknown. but at least from the playoffs this season, Durant in the short term to get rid of the possibility of the uncrowned situation is not.